Christmas City

In 1937, Bethlehem was still struggling from the Great Depression. In December of that year, the Star was built on top of the mountain, elaborate street decorations were installed, and the city began calling itself  Christmas City.

Before Netflix

There was a time in our center cities when movie theaters dominated the cultural scene. Few of these old theaters still exist, such as the Boyd in Bethlehem. Allentown had no less than six movie houses, either on or directly off Hamilton Street. Several smaller theaters were scattered in different neighborhoods, such as the Allen and Town. On Hamilton Street itself, the Colonial and Rialto dominated. Both large ornate theaters, with balconies. 

 

The elaborate promotion shown above for the movie Grand Hotel dates back to 1932. I have been unable to identify which theater or city is shown. The photograph was taken by a professional photographer named Harris, who worked out of the Farr Building in Easton.

reprinted from December of 2009

Nagy Novelty Company

In Downtown Allentown's commercial years, stores extended 3 blocks out from Hamilton Street. The only remaining remnant of that era is the parking meters, which apparently haven't noticed that the stores have been gone now for over 30 years. A magic shop mentioned in the previous post was on 9th Street, between Linden and Turner. On 8th Street, also a couple blocks off Hamilton, was the Nagy Novelty Company. The dictionary defines novelty as a small, often cheap, cleverly made article, usually for amusement. The Nagy's had thousands of them, floor to ceiling. There were little jokes and gags, sometimes risque, passed around parties in the 40's and 50's. When you pulled " Miss Lola, The Snappy Bubble Dancer" leg's out, your finger got snapped. 

The Nagy's, an ancient father, son and dog, stayed open till around 1980. I was never sure which one was the son. To me, as an aficionado of the old and curious, the store was a shrine. Items which they sold for a few cents, now sell on ebay for many dollars. They manufactured their own greeting cards. Shown here is the front and inside of an embossed card probably dating back to the 1920's.

reprinted from December of 2008

The Devil Of Ocean Paradise

The resort town's boardwalk is partially open during the cold winter months for the hardy of spirit.  The stores that remain open were purchased mostly by middle eastern immigrants, who overpaid for their piece of the American dream in the dying resort.  Their mortgage demands every nickel they can muster,  and their large families are eager to practice their broken English on the few customers willing to brave the boardwalk's cold winter wind.

All their stores sell the same things...  brightly colored candy, souvenirs and small toys designed to make children nag and beg.  Along with the stores there is a strip of game stands, where during the warm summer breezes,  fathers and boyfriends hope to win a stuffed animal.  During the winter, the steel garage doors are closed on all these stands, except for one.  The immigrants with their broken English cannot lure in players, but the Devil can.

Oversized brightly colored stuffed animals adorn the stand. Music from the 70's pulses from one loud speaker,  while the Devil commands the occasional passing man to "show her that you care by winning a bear."  Please don't misunderstand me, he is not Satan himself, but a minor devil.  He can give you a cold, or ruin a first date,  but he has no power over life and death.  Even those he afflicts can purchase redemption.... Inside the stores there are chocolate wafers for sale,  covered with white candy sprinkles.  For a mere $26 a pound, the bad omen can be eaten away.

This minor devil came from Coney Island a decade ago.  Brooklyn's Brighton Beach area started gentrifying in the late 90's, and the dress up spread to adjoining Coney.  Doc, the minor devil, thrived on hearty spirits, but not heady minds.  His move to Ocean Paradise was a win-win.  While the owning immigrant gets to keep almost all the money the stand takes in,  Doc gets to dispense a headache or two each weekend.  He has a room at a nearby old motel owned by the same family, and enjoys the middle eastern food that he has eaten since time immemorial.

If you walk on the boardwalk during the winter, you better dress warm, and not be tempted to show her that you care.

reprinted from November of 2018

Sledding In Allentown

The photograph shown above is from 1958. It was taken in Little Lehigh Manor, the 1940's era housing development located above Lehigh Parkway's south ridge. I had the pleasure of growing up in that neighborhood. In yesterday's post, the hill favored by the kids of that neighborhood was featured.

Other popular sledding hills were in Allentown's west end,  behind Cedar Crest College, and Ott Street, between Livingston and Greenleaf Streets.  Years ago, a bridge crossed the creek by the park office at 30th and Parkway Blvd., with a parking area for sledders by the Cedar Crest hill. The Ott Street hill was closed to cars by the city, as an accommodation for sledders.  None of these hills are now accessible to a kid with a sled.

photo courtesy of S. Williams

reprinted from previous years

The Winter Of My Discontent

With the forecast of another snowstorm coming Wednesday evening, my memory turns to the winter of 1993-94. I was living on a long corner on Union Street, in Hamilton Park. By this time in 1994, the path from my front door to the sidewalk was like a snow tunnel, with walls over three feet high. The busy intersection had a crossing guard, and it was important that I kept the corner clear, constantly digging through the plow curl from two directions.  The reason I remember that winter wasn't because of my house, but at the time I maintained buildings in center city. My days consisted mostly of salting, chopping and shoveling, one property after another, from one snowstorm after another. Driving my station wagon, filled with 50lb. salt bags, up the alleys was like a kiddie ride at Dorney Park, the ruts would steer the car, no hands were necessary. 

This post is somewhat unusual for me. I have for the most part maintained a privacy wall between my business and my blogging. Tomorrow evening, The Tenant Association of Allentown will complain to City Council about slumlords; I thought that in the interest of balance I would give a glimpse into conscientious landlording. Although the meeting might be cancelled once again because of the snow, Allentown's many good landlords will still be out shoveling the sidewalks.

reprinted from February of 2014

photocredit: Billy Mack

Drag Queens vs Pip The Mouse

This year when parents take their little ones downtown to holiday shop, they can either show them Pip The Mouse or Drag Queen Wigs.

Pip The Mouse is being featured in the window of the former Hamilton Plaza, on the site of the former Hess's Department Store. The current building owners sued the city because the NIZ creates a most unlevel playing field for commercial real estate. 

The Drag Queen show is on the Arts Walk. The Arts Walk links various Reilly/NIZ/Reilly buildings together on the off Hamilton Street venue. Putting art in empty storefront windows is a long time commerical stragedy. Reilly now has taken to putting art galleries in hopelessly empty storerooms. There is another popup gallery on Hamilton Street itself.

The Drag Queen show is being publicized on the Morning Call. It's hard to know which is more real... Pip The Mouse, Drag Queen shows, or parents taking their kids downtown in Allentown?

A Lehigh Parkway Vendetta

Over the years each summer people began to look forward to the wildflower garden,  which surrounded the Stone & Log House in Lehigh Parkway.  In the winter, occasionally someone would joke that the bearded man who lived there should dress like Santa Claus for Lights In The Parkway.

Needless to say, Michael Adams was shocked and upset when he was recently evicted from the house, where he lived for over 10 years.  He felt  assaulted again when the park department completely tore away the flower gardens that he cultivated for over a decade.

He'll be the first to tell you that for a long time he was a Pawlowski supporter.  He was surprised when he first got the eviction order referencing a large amount for unpaid rent.  He had a long standing agreement that in exchange for living there,  he would at his own expense both upgrade and maintain the property. Unfortunately for Michael, that arrangement was never written out.

Much like Pawlowski turning on his former supporter, the changes made to the house's outside by the park department are both startling and stark.

above reprinted from December of 2017

UPDATE DECEMBER OF 2020: Former Mayor Pawlowski is incarcerated in Danbury, Connecticut for corruption. Michael Adams is now cultivating warm weather flora on the Gulf of Mexico.